The story begins
James Lansdowne Norton founds Norton, initially as a supplier of bicycle fittings and parts.
The Energette Emerges
Norton debuts its first motorcycle - ‘The Energette’. Its pioneering design lays down a marker for all others to follow.
TT Racing Glory Begins
Rem Fowler claims victory at the inaugural Isle of Man TT, beginning Norton's extraordinary relationship with the event.
The Iconic Logo Born
James Norton and his daughter Ethel design the famous logo, featuring the legendary N-T connection.
Racing Dominance Defined
Norton wins 78 of 92 Grand Prix races and 7 of 9 Isle of Man TTs.
Revolutionary Featherbed Frame
The McCandless brothers' design transforms handling – riders declare it like "riding on a featherbed".
The World's First Superbike
Norton Commando debuts at Earls Court, winning Machine of the Year for five consecutive years.
Renaissance Under TVS
Norton begins its modern chapter, drawing inspiration from the past to build tomorrow's legacy.
Resurgence
Norton builds on its extraordinary legacy to return with a new range of motorcycles designed for the 21st century.